Platform
Channels
Understanding and optimizing user lifecycle journeys is crucial for any enterprise to drive growth. With our generative AI-powered User Lifecycle Optimizer, automate personalized lifecycle campaigns for each user, converting them at every stage of their buying journey.
Improve operational efficiency by 60%
Achieve faster time to value with lifecycle campaigns
Create a customer’s lifecycle with different stages, define user actions and expected goals for each stage and generate campaigns that are sure to get a user’s attention. From start to finish, in a matter of minutes, with zero manual effort.
INCREASE CONVERSIONS BY 50%
Improve conversions with AI optimizer
The lifecycle optimizer focuses on boosting conversions between different stages in the user’s lifecycle. Based on user actions, it sends the most relevant campaigns to users who are at stages connected by an optimiser, encouraging them to move along the funnel.
For example, users who have shown interest but haven’t made a purchase might receive personalized discounts.
BOOST CUSTOMER ENGAGEMENT BY 60%
Run tailor made campaigns for each user
By leveraging data such as past campaign engagements, RFM (Recency, Frequency, Monetary) score, and user feedback from our CDP (customer data platform), the user lifecycle optimizer creates timely, goal oriented campaigns across the right channels.
INCREASE CUSTOMER SATISFACTION BY 40%
Align campaign to business goals
Achieve brand consistency across customer campaigns with respect to the brand tone and persona, aligned to larger business goals. With a data-driven approach, marketers can create campaigns to users at different stages, leading to increased engagement, higher conversion rates, and improved customer retention.