Heads Up for Tails scales online business and increases revenue amidst a global pandemic

Founded

2008

Website

www.headsupfortails.com

Channels

Use Cases

Place order, Track Order, Live Agent and FAQs

Challenge

Solution

Impact

Challenge

Difficulty in driving sales and increasing revenue from physical stores due to the pandemic

During the pandemic many stores and businesses were seen closing down, HUFT was not far from being affected. HUFT’s loyal customers found it difficult to come to the store and buy the pet treats and toys they had the most trust in. The business saw a decline in sales even after having a huge loyal customer base and up to 3000 categories of merchandise on their Shopify website.

Solution: Dynamic AI agent – Poppins

Integrated with WhatsApp Business API

Yellow.ai built Poppins, an intelligent virtual assistant integrated with WhatsApp Business API. The virtual assistant enabled seamless customer service and allowed accurate and satisfactory query resolution.

Shopify integration

Poppins is also integrated with Shopify to help customers browse through the merchandise, buy the product, and track their orders.

SKU management

HUFT merchandise is organized efficiently for ease of access and exploration by enabling a filter model in the bot. The management of products has made it faster and easier for employees to pull records.